(207) 442-7938   873 U.S. Route One, Woolwich, ME 04579   M-F 9am-4:30pm SA 9am-3pm

Grassroots Marketing

  • Sale
  • Regular price $30.00
Shipping calculated at checkout.


By Shel Horowitz
Chelsea Green Publishing, 2000
Soft cover, 7.75" x 10", 306 pages

Only one-third of all new businessed reach their fifth year. Those who succeed against the odds have savvy marketeers behind them. Grassroots Marketing: Getting Noticed in a Noisy World gives you the tools for marketing success. You'll learn how to:
  • create an affordable, effective marketing communications plan
  • get free publicity
  • stretch every marketing dollar
  • differentitate between genuinely useful opportunities and time-wasting money pits
  • tap the incredible marketing resources of the Internet--without being flamed
  • measure the effectiveness of your marketing
Shel Horowitz's acclaimed previous marketing guide, Marketing Without Megabucks, was published by a major New York publisher in 1993. This new book, completely updated for the new millennium, includes nine chapters on cybermarketing--which has changed the face of marketing forever. Grassroots Marketingis the essential companion to any small business, nonprofit organization, or self-employed individual who has a message to communicate. After all, it is a noisy world.

Our Promise To You.

If it is for sale in our store -- it is because we use it and love it!

We are happy to share our experiences with these tools which may enhance your own. Given care, maintenance, and love, each of these fine tools is capable of lasting a lifetime. We do limit warranties to those offered by our supplying manufacturers. If ever you have a question or concern regarding any of the tools we sell, please let us know.

Online. On Campus. On The Job Site.

These tools, toys and supplies are in constant use by our students, timber framing crews, and family. At Shelter Tools, we have a working knowledge of every product we sell. Graduates will find particular items recommended in class and on site.


If you don't see the tools or items you need, we can find it for you. Write us or call us anytime.